For a more holistic view, consider:

[sweetyakter]

"They Ask, You Answer: A Revolutionary Approach to Inbound Sales,

Content Marketing, and Today's Digital Consumer" by Marcus Sheridan (Strong for inbound strategies applicable to both B2B and B2C).

"Building a StoryBrand: Clarify Your Message So Customers Will Listen" by Donald Miller

(Crucial for clear messaging that resonates belgium phone number list with any audience, making your lead generation efforts more effective)
.
When choosing, consider your specific needs: are you focused on outbound prospecting,

inbound content, scaling a sales team, or understanding the psychology of persuasion? Each of these books offers valuable insights to help you become a more effective lead generator.